Economic Environment of a Business
The objective of this work is to summarize the economic environment of a business including information relating to microeconomics, macroeconomics, and international trade aspects
The business organization is a "micro-economic unit" and the business environment is that which makes provision of the "macro-economic context within which firm operates." (Reddy, ) The business environment can be categorized into the 'economic' and non-economic' and the 'micro- and macro-environment. (Reddy,, paraphrased) The firm is an economic institution in a market system with the behavior of the firm reflecting the result of the decisions that were economic in nature that the manager of the firm made.
The economic environment of a business in today's globalized business society is complex in nature. There is an inherent link between the business sector and it relationship with the government, capital market, household sector and the international business sector -- all of which serve to influence the trends and the economy structurally. It is related that the business economic environment affects the non-economic environment and likewise the non-economic environment influences the economic environment.
I. Business Economic Environment is both Exogenous and Endogenous
The economic environment is stated to be "both exogenous and endogenous" according to Reddy ( ). Reddy writes interdependent as well are the educational-cultural environment and the economic environment of business. The political-legal environment and the economic environment of business are stated to be inherently related and to the degree that often, the political economy of business is considered. The economic environment of business is stated by Reddy ( ) to refer to the economic systems of...
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